MW Smart Homes wanted to up their game and brand image in order to look as professional as the high end brand equipment they install in custiommers properties. A modern streamlined image was required that incorporated the M and W of the Directors surnames, and with the understanding that the company vans and uniforms would be predominantly black, this was taken into consideration and a logo was developed that was contrasting to this, with the incorporation of a brushed metal effect to the silver.
